How much customer involvement has there been for the “Choose Green” renewable energy program?
MPW has offered voluntary renewable energy programs for well over 10 years, starting with our Green Muscatine program. That program was updated in 2019, which today, after achieving Green-e® certification, is known as “Choose Green Muscatine”.
MPW has encouraged customer signups by showcasing the benefits of the program and the renewable energy impact. However, residential interest has been very limited (less than 1%). Since 2019 when the original Green Muscatine participants transitioned to the new program, additional signups have been minimal, even with MPW and local interest groups’ customer education efforts.
Over the last couple of years, several large businesses have expressed interest in the Choose Green program to meet their corporate renewable energy goals. This interest has pushed the program to essentially be fully subscribed.
Large businesses are signaling a desire for more sustainable energy and MPW has responded. In anticipation of Muscatine Solar 1 coming online in Q4 2025, the Utility designed and implemented a new program, targeted to large industrial and commercial organizations, to support their sustainable energy goals. The Choose Green Business program allows direct purchases of renewable energy and Renewable Energy Credits (REC) from the MPW renewable portfolio.
It’s easier than ever to incorporate clean energy to match some or all of your monthly electric usage! Whether you’re a residential, business or industry customer, participation in the Choose Green programs supports the advancement of renewable energy sources.
Learn more about MPW’s Choose Green Business Program.
